Google launched its mobile search algorithm on April 21, 2015, which aims to provide a lift to the pages of friendly mobile sites in Google's mobile search results. The change is significant to the point that the date it arrives is subject to a wide variety of names such as Mobilegeddon, Mobilepocalyse, Apocalypse or Mobocalypse. One of the ideal approaches for preparing is to test that Google considers your site's pages compatible with mobile phones using the Mobile-friendly test tool. It's very effective to take action that brings more mobility to SEO campaigns.
Latest Google Mobile-Friendly SEO updates are
- The Google-friendly mobile test tool now has access to the API
- Google can choose the desktop on the first mobile index AMP page
- Google starts mobile-first indexing, using mobile content for all search queries
- Google will display AMP URLs before URLs for deep URLs of the application appear in mobile results
- Google says that the page rate ranking factor uses the speed of mobile pages for mobile sites
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