Google Top Heavy Update was directed in January 2012 to prevent sites that were "top heavy", with ads that are well placed in Google's search lists. Top Heavy is updated several times, and by the time that a Top Heavy update occurs, websites that have evacuated extreme ads can resume their lost rankings. New sites considered "top heavy" can be found with a new Top-Heavy update.
Some of the most important updates of Google's heavy SEO
- Google updates its page layout algorithm to post ads to the "Top Heavy" sites
- Do you have the same Ad-To-Organic report as Google Search? So, you can be safe due to the heavy punishment
- The Top Heavy Update: Pages with a lot of ads about the fold now penalized by the Google Layout Page algorithm
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